HEXAXIM REBRAND
BRIeF
Create a new brand campaign for a paediatric vaccine utilising the heritage of parent company Sanofi Pasteur.
IDEA
Show how Sanofi Pasteur and Hexaxim provide continuous care from production to final product delivery.
Execution
Early SKETCHES
poetry leavepieces
At congress, dermatologists were invited to take home with them each of the patient poems.